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PSYCH 099

Psychoanalysis and Popular Psychology on Douyin

These notes treat contemporary Chinese short-video psychology as an object of intellectual history rather than as self-help. Centered on Douyin creators and the recommendation systems that amplify them, the course follows how psychoanalysis, attachment theory, personality psychology, existentialism, and popular therapeutic language are simplified, remixed, and recirculated through viral formats.

Across the course, familiar psychological concepts are traced back to their original theoretical settings and then compared with their short-video afterlives. The result is a study of how platforms turn ideas about the self into portable narratives about trauma, attachment, personality, meaning, and self-improvement, while also showing what gets flattened, exaggerated, or lost in the process.

Licensed under CC BY-NC-SA 4.0
Notes taking with heart
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